Branding, Logo, Packaging, Copywriting
Flip out over breakfast. Barlows is founded on the simple belief that breakfast is a time and place for making delicious memories. Built on an organic family recipe passed down over three generations, Barlow’s brings homestyle pancakes with whole ingredients right to your kitchen. The brand was brought to life with a hand-lettered script wordmark anchoring the full logo featuring a shortstack of pancakes. Additional moments of delight include playful messaging and an inventive barcode which blends the stack of pancakes right into the barcode itself.